Marketing Strategist & Community Builder

I am a creative problem solver, passionate about building brands and experiences that bring together communities. My work is driven by curiosity and creativity, yet relies on impeccable quality, organization and performance. I help businesses make time for what matters the most by empowering them with the knowledge, systems and tools they need to efficiently run and scale their business. .
Are you stuck in the day-to-day operations of your business, trying to juggle all the moving pieces alone? Looking to have extra time to focus on what truly ignites you? I bring strategy and project management into your daily operations, allowing you to refocus on growing your business. Gain clarity, get organized, and grow a community.
Lana Karapetyan
Lana Karapetyan

Work With Me


Marketing Strategy

I will work with you to establish your brand positioning, setting the foundation to attract and convert your ideal customers.

Project Management

I will oversee marketing projects to ensure they are optimized and completed on time, allowing you to refocus on growing your business.


I will build automated workflows , create audience segmentation and set up email content personalization to support your customer journey.

Community Building

I will help you build an online community around your brand and nurture it into becoming customers with intentional and engaging content.

Ready to see your business in its best light?

My approach is collaborative and intentional: based on logic, backed by research, brought together with a dose of creativity. Every business is unique, which is why my process is never one-size-fits-all. I learn about your business, and develop strategies to help you get clear, confident and ready to scale.
Feeling unsure about the kind of support that you need and how I might be able to help?

Book a FREE 30 minute consultation to see if it’s a good fit.


Women Who Freelance


Women Who Freelance is a growing community dedicated to supporting women of diverse skillsets to confidently build their freelance careers. We are committed to the professional and economic advancement of women through community participation, mentorship and educational resources.

Network with other freelancers, learn new skills and get help with the major challenges you’re facing in your business.

Lana Karapetyan

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